Press for founders without a PR budget
Earned matches you with the reporters most likely to write about your company, drafts the pitch in your voice, and tracks every award and speaking deadline worth your time.
#1 · Reporter
Trade publication · delivery, off-premise economics
Lead with: your kitchens run at 78% utilization when the category norm is closer to half.
#2 · Associate Editor
Food business publication · funding rounds, founder profiles
#3 · Reporter
Regional daily · local startups, commercial real estate
Coverage comes from the right reporter, the right angle and steady follow-up. Earned handles the research and the first draft so you can spend your time on the relationship.
01
Your company, your numbers, the opinions you can defend. Every match and draft is written from this profile.
02
Ranked from our directory on beat and fit, each with the one angle to lead with and verified contact details.
03
Drafts under 150 words with three subject lines. You edit and send from your own inbox, one reporter at a time.
04
Track every reporter from matched to covered, and enter the awards and lists that fit your stage.
Ten best-fit reporters from a hand-researched directory, with why they fit and the angle to use.
Story ideas, exclusives, expert-source offers and follow-ups, drafted in a plain, specific voice reporters respond to.
Paste an article on your beat and get a short note to its reporter that adds something useful instead of pitching.
Deadlines, entry fees and eligibility for the lists worth entering, with application answers drafted for you.
Funding announcements, founder profiles, op-eds and data stories, broken into steps with the assets written.
90+ conferences with dates, ticket prices and who attends. Match ranks the rooms where your buyers, investors and reporters will be.
Stages grouped by how speakers get chosen, with the talk to pitch and the submission drafted for you.
A mock interview with a skeptical reporter, with a coaching note after every answer.
A PR retainer
$5,000+ /month
Earned
$499 /year
Every plan includes every tool. Plans differ by how many new reporters you add each month and how many drafts you write. Press takes a few months to build, so plans are billed quarterly or annually.
Solo
$499 /year
About $42 a month
For founders going after their first story.
Growth · most founders
$999 /year
About $83 a month
For a steady drumbeat of coverage.
Launch
$2,499 /year
About $208 a month
For a funding round or product launch.
Payments are processed by Stripe. Change plans or turn off renewal any time from your account.
No. You review every pitch and send it from your own inbox. Reporters answer people, not platforms, and mass email is how founders get ignored.
A directory researched by hand, with each contact's beat, outlet and confidence level. Contact details unlock when you add a reporter to your outreach.
Yes. Turn off renewal from Billing inside the app and you keep access until the end of the quarter or year you paid for.
For most early-stage founders, yes. If you later hire a firm, your outreach history and relationships stay with you.