Startup Awards Calendar · Award or list
Slush 100: deadline and how to prepare
Highly competitive European startup competition with elite investor exposure and a major equity-free prize.
The short version
The next deadline is 1 September 2027, estimated from the last cycle. Check the official page before you enter: rules and dates change each cycle.
| Next deadline | 1 September 2027 (estimated from the last cycle) |
| Competitiveness | Extremely High |
| Reach | Global |
| Who can enter | Members |
| How to enter | Members |
| Entry fee | Members |
Eligibility, how to enter and the entry fee for every program are in the member calendar, with reminders before each deadline.
When is the deadline?
The next deadline is 1 September 2027, estimated from the last cycle.
Date is an estimate.
How competitive is it?
Slush 100 is one of the hardest lists to make. Most honorees already have a clear record: revenue or user growth with dates, a notable customer or round, and outside coverage an editor can find. If you are earlier than that, use this cycle to build the record and aim for the next one. It is followed internationally, so a place on it travels: investors, customers and reporters outside your home market will recognize it.
A plan to prepare your entry
Counting back from the deadline of 1 September 2027 (estimated from the last cycle):
- By 21 July 2027: Collect your proof. Growth numbers with dates, customers or partners willing to be named, and links to any coverage.
- By 11 August 2027: Write the core answers. What is new, why now, and the three facts that prove it, each with a number or a name.
- By 25 August 2027: Get a cold read and check the rules. Have someone outside the company read it, cut anything that cannot be checked, and confirm the current rules on the official page.
- 1 September 2027: Deadline. Submit a few days before this date rather than on it.
What makes an entry stand out
- Lead with three facts you can prove, each with a number or a name: growth over a stated period, a named customer or partner, a round and who led it.
- Say what is new in one sentence: what you do that others in your field do not, and why it matters now.
- Link to proof wherever the form allows: coverage, product pages, published results.
- Write for a tired reader. Judges and editors read hundreds of entries. Plain and specific beats long and polished.
Coverage makes the entry easier
Judges and editors search your name before they decide. A story in the right outlet is proof that is hard to fake, and it starts with the right reporter. Describe your company in one sentence and see the 3 reporters most likely to cover it, with the angle to pitch each one. Free, no card.
See my 3 reportersOther deadlines coming up
- Forbes Fintech 50: next deadline 12 November 2026
- SXSW Pitch: next deadline 13 November 2026
- RSAC Innovation Sandbox: next deadline 14 November 2026
- Tory Burch Foundation Fellows: next deadline 17 November 2026
See the full Startup Awards Calendar: 70+ awards and lists with deadlines.
Slush 100 is run by its organizer, not by Earned. Earned is not affiliated with or endorsed by the organizer. Dates marked estimated are based on the last cycle; always confirm on the official page.